Author Archives: T. K. Houston

Online Presence vs The Phone Book

Ten, fifteen, even twenty years ago when someone wanted to find a professional or business they would turn to…the yellow pages phone book. Remember those great paper back phone books, which contained these great splashy ads, which companies and professionals used to give their business exposure to their prospective leads?  These were the prospects that… Continue Reading

Qualified Leads To Your Door

When considering options for getting qualified leads to your door and how to market our products or services to prospective clients we as the average human being often do not speculate in the probable outcome in which advertising will bring a qualified lead to our door step. All of the prospects that arrive on our… Continue Reading

Today’s Economy and Business

What is happening to some of the Familiar brands over the next 1-2 years?  We are seeing some businesses crash in today’s economy.  It is not all just because of the economy, some of it is because they are not keeping up with today’s technology or simply losing customers.  Some businesses such as A&W Restaurants,… Continue Reading

Social Media Marketing

What is the big deal about Social Media Marketing? I have been listening to a lot of people who think they need to use Social Media Marketing for there small business however they do not really know what all the hype is about.  When you think about Advertising and bringing in more customers, what kind… Continue Reading

How To Write an Effective Article

First and foremost it is important that you create an original article.  How to Write an effective article can seem overwhelming when the motivation and organization does not seem to come together. Here are some ideas to keep in mind when you are going to write an article.  To begin, it helps to think about… Continue Reading